IR Webinar Series

Editorial and Research Webinar Series

Demonstrate thought leadership and generate leads while engaging an invested audience of online retailers in real-time with live,educational, hour-long programs. All formats offer thought leadership opportunities to highly qualified registrants.

Program Components

  • IR Webinar programs are turnkey events with 3 formats to fit your strategy
  • Each webinar is moderated by an IR expert and features a custom presentation
  • Promotion via dedicated e-mail blasts to 45K opt-in subscribers
  • Webinar listing on webinars page on
  • Conversations that take place around current topics in e-commerce
  • We market webinars across all of our channels—online, e-mails and newsletters
  • Archived webcast link after the live event
  • Qualified lead generation and data capture of registrants and attendees
  • Reminder email sent to all registrants
Project Management
  • Project Manager
  • Technology, Production & Marketing Services
  • Content Consultation
  • Reporting
  • Promotion/Recruitment Campaign

IR Editorial or Research Webinar Premium program

Partner with Internet Retailer on exclusive webinars where we create the content and you receive bonus exposure:

  • Thought leadership opportunities to highly qualified registrants
  • Featured for 12 months in GoToWebinar’s new all-access video platform, GoToStage, with exposure to 60 million professionals watching webinars on GoToWebinar each year
  • We market webinars across all of our channels—online, e-mails and newsletters
  • Bonus email (15k) post-event to promote webinar on demand plus additional asset of your choice
  • Archived for 12 months versus 90 days
  • Featured webinar in our Bi-weekly webinar newsletter (1x per program)
Sample Editorial Topics
  • Holiday Season Review
  • Fulfillment & Delivery
  • Web Design
  • Amazon
  • Marketplaces
  • Omnichannel
  • Holiday Readiness
  • Live Website Reviews
  • Black Friday
  • Cyber Monday Review
Sample Research Topics
  • Best Practices of the Top 50 Marketers
  • IR Top 500 Secrets
  • Emerging Retailers in the Top 1000
  • IR Mobile 500
  • Top 1000: Best in Luxury & Apparel
  • Global Marketplaces

View Upcoming Webinar

—  Sponsorship Snapshot  —

IR Webinar Series

IR Editorial

IR Research



Contact your sales manager Contact your sales manager Contact your sales manager
IR editors and sponsor collaborate on topic, content, speakers
IR editors develops all content and speaker selection
IR recruits speakers (analysts, retailers, etc)
Sponsor Develops all content and recruits speakers
Sponsor: 5-7 min speaking, 3-5 slides, Q&A session
IR moderator
Live event polling / Video / Q&A
MARKETING Premium Marketing Package: add’l emails, including to the IR Buyers list
MARKETING Promotional email, newsletter, online, print, social media marketing
MARKETING Marketing Package: 3 emails to the IR list and newsletter promotions
Registration / Lead Generation
Fully customized, interactive messaging

Bonus to IR Editorial and Research Webinars

  • Featured on the GoToWebinar video platform - GoToStage
  • Bonus email post the event,plus promote additional content
  • Archived for 12 months
  • Premium featured in bi-weekly Webinar newsletter (1x)

Sample Ad Program Materials